Paxcom renames itself with new logo, unveils new website
Paxcom, a technology company that provides e-commerce and omnichannel solutions to brands for their e-commerce growth, announced its rebranding with the launch of its new logo and a redesigned corporate website. Paxcom unveiled a renewed brand identity following its merger with Paymentus, a global paperless electronic billing and payment solution.
The brand now uses a midnight blue, white and gray color scheme to better reflect the values of simplicity and honesty associated with Paxcom, while remaining consistent with the Paymentus brand. The new typeface emphasizes their bold technological orientation with a personal touch. The logo as a whole reflects honesty, simplicity and the technology-driven future of Paxcom.
The new website features a clean and modern design, with a seamless and streamlined user interface. In addition to providing details on all of their ecommerce solutions and services, the website also serves as a repository of useful information for their partners through relevant blogs and resources.
Speaking on the new brand identity, Punit Sindhwani, CEO of Paxcom, said, “Paxcom has always believed in constant evolution and reinventing ourselves to keep pace with the times. With this new and improved brand identity, I would like to express my gratitude to our employees and customers around the world for being a part of this journey. He added: “It’s more than just a new logo; it represents our organization’s commitment to our values of honesty, simplicity and a technology-driven future. We have seen a 120% increase in our domestic business since the start of 2020, and we expect our revenues to triple in the next two years, with most of this growth coming from the North American and Asian markets.
Over the past few years, Paxcom has extended its solutions to serve customers in 20 countries. Paxcom’s flagship data analytics tool now scans over 1.4 lakh of products across 148 platforms, over 450 PINs in 11 languages per day. With this transformation, Paxcom will aggressively exploit global markets. Going forward, the company is betting big on hiring and plans to add around 200 more qualified candidates to its team over the next seven months in both technical and service-based roles.
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